OpenMinded » Podcasting on the Zune

December 30, 2006

Podcasting on the Zune

Filed under: Uncategorized — chris @ 5:51 pm

It appears there is no podcasting on the Zune. I can think of two reasons for this.

Microsoft does not want the word “pod” anywhere near their marketing. They don’t want to remind anyone in the midst of a purchase to recall that they really wanted to buy an iPod, not a Zune.
Podcasting is often user generated content, as compared to label generated content. The record labels have convinced Microsoft, led by Steve Balmer who said “the most popular format of music on an iPod is stolen,” to prepay a pirated music theft tax for each Zune out there. I would almost not purchase a Zune for this reason. With this much contempt for paying customers, it is not surprising that they would not want the rabble to have a voice too. Podcasting, even a podcast that does not point out the sheer greed of the recording industry, is still wild and uncontrollable and difficult to charge for.

If this is the long term strategy, it is absolutely astounding that Microsoft has allowed themselves to miss out on the real sea-change that the iPod has brought about. People love their iPods because they give them the freedom to remix their libraries, and download remixed mashups. This is what makes Web 2.0 so interesting. It would be incredible if Microsoft kowtowed to the recording industry and crippled their player to lock themselves out of this.

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